Data Analytics
Proven Benefits
  • Allows accurate monitoring of your visitors and users, how they engage with your site and what actions they perform as a result
  • Create meaningful groups of customers by using similarities in social interactions, behaviour and demographics.
  • Unleash the power of social influence to maximise revenues from products and services
  • Channel campaigns to reach the right people at the right time
  • Understanding user engagement with the site will allow the site to be optimized in keeping with the site objectives
  • Keep and make new customers by understanding their life cycle.
  • Offer products and services at the most appropriate moments in their individual journey, ensuring their loyalty and reducing the rate of churn.
  • Deep customer understanding results in improved product development.
  • More effective campaigns for advertisers through automated, relevant targeting. Unique experience for consumers through relevant and personalized messages, advertising and content delivery.

The Opportunity
  • Highly sophisticated yet simple to use data analytics system designed specifically for social networks
  • Integrated advertising solution
  • Strategy consulting so you leverage most from the information you acquire.

Features
  • Analytical modules enable the processing of huge amounts of data
  • Browser based intuitive UI for managing the campaigns
  • A data repository, capable of handing billions of transactions
  • Input and output packages that enable data input from a wide array of data sources
 

Brands

Power your brand on-line and on-mobile
Increases user acquisition and retention
Engage with your customers directly
Understand your customer’s behaviour
Use this insight to yours and their advantage
Reach otherwise unobtainable customers
Affiliate your brand with quality content

Content Publishers

Distribute content on-line and on-mobile
Engage with your audience
Use your audience to share your content
Track content on its digital journey
Generate revenue through advertising, subscription, downloads and syndication
Understand your audience’s viewing needs
Provide for those needs to win loyalty

Agencies

Raise the value and accuracy of advertising
Increase reach and page impressions
Profile and target receptive users
Cross platform in-media advertising
Affiliate with credible brands & quality content

Sonik Media Ltd