Social Networking

Proven benefits 

  • 15 times greater viral co-efficiency then content sites
  • Wider audience reach – 57% of the total European population
  • 8% per month increase in visitor to member conversion rate
  • Higher frequencies of returns – 16 returns per user per month
  • Longer sessions with more impressions – 839 pages per user per month in the UK
  • Longer session times – 6 hours per user per month in the UK
  • Higher value advertising averaging £15 per CPM compared with £1-£3
  • Greater user profiling for targeted advertising and content delivery
  • Credible references from friends promoting content to friends
  • Members create inbound links to the site resulting in more traffic
  • Increases customer interaction leading to improved products and services, trust and positive brand association

The opportunity

  • Build your own brand and product centric social networking site
  • ‘Bolt-on’ a community to your existing site


Services

Bespoke social networking package that fits your business needs, budget, resources and pre-existing technical platform.


Features

  • Personal Profiles
  • Comments
  • Friends
  • Blogging
  • Messaging
  • User created personal websites
  • Content aggregation
  • Preferences
  • User Generated Content
  • Moderation
  • Rating
 

Brands

Power your brand on-line and on-mobile
Increases user acquisition and retention
Engage with your customers directly
Understand your customer’s behaviour
Use this insight to yours and their advantage
Reach otherwise unobtainable customers
Affiliate your brand with quality content

Content Publishers

Distribute content on-line and on-mobile
Engage with your audience
Use your audience to share your content
Track content on its digital journey
Generate revenue through advertising, subscription, downloads and syndication
Understand your audience’s viewing needs
Provide for those needs to win loyalty

Agencies

Raise the value and accuracy of advertising
Increase reach and page impressions
Profile and target receptive users
Cross platform in-media advertising
Affiliate with credible brands & quality content

Sonik Media Ltd